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Digital luxury fashion startup SYKY dives into the world of NFTs

Digital luxury fashion digital startup SYKY has announced a $9 million investment from Seven Seven Six, the venture fund of Reddit co-founder Alexis Ohanian. The startup, which focuses on digital fashion and online apparel sales, has also announced that it will launch its next collection in NFT (non-fungible tokens) format.

NFTs are a form of cryptocurrency that uses blockchain technology to create unique digital objects. In SYKY's case, NFTs will be used to represent limited edition digital wearables that users can purchase and own as collectibles.

SYKY's decision to launch a fashion collection in NFT format is an indication of how fashion and technology are converging. By enabling users to own and collect unique digital apparel, SYKY is challenging the traditional fashion business model.

The $9 million investment from Seven Seven Six will enable SYKY to expand its business and enhance its online platform. SYKY plans to use the investment to develop its digital fashion technology and expand its global market presence.

SYKY has announced that the auction of the coveted genesis Keystone NFTs will soon take place. The event will take place on January 20 at 12 p.m. US Eastern Time and will consist of a total of 987 tokens that will be on sale for 0.2 ETH each, approximately $314 USD as of today.

The Keystone NFTs will offer holders access to exclusive pitches, digital and in-person events, networking opportunities and exclusive fashion industry reports. Of the 987 tokens available, 50 will be reserved for aspiring digital fashion designers, who will be able to apply for access to the tokens later this month. SYKY will announce the winners in February, and they will have the opportunity to showcase, sell and market their fashion collections.

In summary, the $9 million investment in SYKY and its upcoming NFT collection represent an exciting evolution in the fashion industry. By combining fashion and technology, SYKY is challenging the traditional fashion business model and opening up new possibilities for the industry in the future.

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