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Bebeverse, Bebe Rexha's metaverse on TerraZero

Talented singer/songwriter Bebe Rexha has brought to life her own Metaverse space called Bebeverse. This exciting initiative marks the release of her highly anticipated third album, titled "Bebe"

In collaboration with Warner Records, Rexha's record label, she has partnered with TerraZero, a Vancouver-based company that helps brands and businesses enter the Metaverse by creating custom experiences and activations.

By stepping into Bebe Rexha's virtual world, Bebeverse, users can become personalized avatars of the artist. Once inside, they can join other "Bebes" in a vibrant disco-inspired virtual space filled with colorful lights and festive atmosphere. The venue is set in the 1970s, just like her new album, and features a retro-style disco lobby, a classic heart-shaped car and a disco ball. The experience offers arcades with games and mini-games, for which players must don virtual skates. Participants will have the chance to win exciting prizes, including autographed copies of Bebe Rexha's new album. In addition, those who participate in the game will be able to receive personalized video messages from the artist.

Users can access this experience from both their smartphones and desktop computers, ensuring wide accessibility.

It is worth noting that this is not Bebe Rexha's first foray into the Metaverse to provide her fans with unique experiences. Last April 20, the singer introduced a virtual space called "The Mothership" to celebrate the release of her single "Satellite" alongside Snoop Dogg. This experience included an exclusive preview of her new album and an interactive game. With each initiative, Bebe Rexha demonstrates her dedication to connecting with her fan base through innovation and creativity in the metaverse.

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