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Deadfellaz and Wrangler Jeans': where the world of fashion meets digital art

In a bold and exciting union, iconic American denim brand, Wrangler Jeans, is partnering with the revolutionary NFT project known as Deadfellaz. These two entities have joined forces to combine the best of the Web2 and Web3 worlds in an unprecedented collaboration that merges a traditional brand with an innovative digital art project.

The official announcement was made on September 8 via Deadfellaz's Twitter profile, and was accompanied by a captivating poster created by Deadfellaz's talented Lead Concept Designer, Leon Lee. "We look forward to building a lasting partnership, and are excited to have them on board. Stay tuned for more information," they excitedly stated in the release.

As part of the launch of this exciting initiative, Deadfellaz is presenting a competition that gives passionate fans the chance to win digital and physical prizes. Participants, organized in groups, will be tasked with creating artwork and styles in the exciting "choose your own adventure" format.

Importantly, this partnership is not Wrangler's first approach to the Web3 world. In February of this year, the brand launched an impressive NFT collection titled "Mr. Cowboy." In collaboration with marketplace NFT LTD.INC and talented German music group Leon Bridges, the NFTs in this collection became authentic wearable digital accessories for the Decentraland metaverse.

Deadfellaz, meanwhile, is a fascinating collection of 10,000 NFT artworks, each with its own unique style and characteristics. Created by the talented Betty, also known as the "Mother of the Horde," and exceptional artist Psych, this project has captured the attention of collectors and brands alike, captivating the hearts of all who delve into its captivating universe.

Currently, the minimum price to purchase a piece from this collection is 0.65 ETH, equivalent to approximately 1,105 USD at the time of writing. An impressive volume of 30.0K ETH has been traded, demonstrating the great interest and demand surrounding this revolutionary project.

With the combination of Wrangler Jeans' timeless style and Deadfellaz' cutting-edge digital art, this partnership marks the beginning of a new era in the fashion and art industry. Both entities boldly venture into the horizon of the unknown, leaving an indelible mark at the intersection of creativity and innovation.

Stay tuned for exciting developments in this unprecedented collaboration, as it is sure to set the course for a fascinating future.

NFT Trends